Lebogang Rasethaba
fresh | re-imagination of culture
![Lebogang Rasethaba_Egg Films_South African Director 2 Lebogang Rasethaba](https://eggfilms.tv/wp-content/uploads/2020/10/Lebogang-Rasethaba_Egg-Films_South-African-Director-1.jpg)
Lebogang Rasethaba
Obsessed with the pulse of South Africa, Lebo’s work reflects intimate stories of his generation. Sometimes thought-provoking, sometimes disarming, always culturally relevant. Oh, and he’s also fluent in Mandarin and is the best dresser in the office.
The Highs
: : Wins Emmy for his direction on the Apple TV+ docu-series ‘Home’
: : Creative Circle Ad of the Year
: : Screening at TED Global
: : Features on Highsnobiety, i-D, Nowness and Vice
: : Nominated for ‘Best African Video’ at the All Africa Music Awards
The Low Down
: : Lebogang is a shareholder in Egg Films where he is represented for commercials, brand films, music videos and documentaries.
long form and music video reel
featured
![Egg Films’ director Lebogang Rasethaba wins Emmy Award](https://eggfilms.tv/wp-content/uploads/2024/06/Lebogang_Rasethaba_HOME-1080x428.jpg)
Egg Films’ director Lebogang Rasethaba wins Emmy Award
Egg Films’ very own director and partner, Lebogang Rasethaba, has won his very own Daytime Emmy! Lebogang’s direction on the Apple TV+ docu-series ‘Home’, demonstrates his intimate, thought-provoking, and culturally relevant storytelling. ‘Home’ showcases some of the world’s most remarkable homes and the brilliant minds behind them.
![LEBOGANG RASETHABA BRINGS RELATIVES, STRANGERS, AND RELATIVE STRANGERS TOGETHER IN THE NEW NANDO’S ADVERT](https://eggfilms.tv/wp-content/uploads/2024/05/Lebogang_Rasethaba_Nandos-The-Imposter-1080x428.jpg)
LEBOGANG RASETHABA BRINGS RELATIVES, STRANGERS, AND RELATIVE STRANGERS TOGETHER IN THE NEW NANDO’S ADVERT
Haibo! ‘Family Imposter,’ the new ad campaign directed by Lebogang Rasethaba for M&C Saatchi Abel, hilariously captures how far people will go to get their hands on a piece of Nando’s chicken.
![LEBOGANG RASETHABA DIRECTS EMOTIONALLY EVOCATIVE SPOT FOR MOMENTUM](https://eggfilms.tv/wp-content/uploads/2022/10/Momentum_Egg-Films_Director-Lebogang-Rasethaba-980x280-1.jpg)
LEBOGANG RASETHABA DIRECTS EMOTIONALLY EVOCATIVE SPOT FOR MOMENTUM
For Momentum’s latest spot, Director Lebogang Rasethaba from Egg Films collaborated with The Brave Group to introduce the concept of ‘The Science of Safety’ by taking an intimate look at Springbok rugby player Cheslin Kolbe’s subconscious.